"As a young girl, my Nana would demonstrate how to wear scarves at high-end boutiques and was always finding new uses for scarves. Joie De Vivre is a tribute to my Nana and her carefree attitude towards life and style. She believed in enjoying of life, one scarf at a time."

This is where the company's name, “Joie De Vivre” (the enjoyment of life), comes from.

Since 2005, Joie De Vivre has been committed to re-creating classic French designs. They are passionate about ethically sourcing the finest material and working with families that care about the products they make.  

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